Abstract: When I was in college I took a class which turned me on to the work of Marshall McLuhan — the “medium is the message” guy. His principles really struck a chord with me and have influenced my work over my entire career. Those principles and others have given me tools to look at my own projects in ways and from perspectives that I otherwise would never have done. The result has been a body of work that has been very effective in communicating science in ways that are extremely engaging to audiences. It has allowed me to understand how visitors will make sense of the exhibits and programs I create so I can be intentional in how I create them. And has guided me in how to design interactivity that is intrinsically more meaningful than simply pushing buttons. In this interactive seminar, I’ll be talking about and demonstrating some of the principles which have influenced my career. I’ll also talk about the thought process that has gone into creating The Gravity Demo, the newest project that I’m working on, which makes Einstein’s Theory of Relativity accessible to the general public.

Bio: Eddie Goldstein has a degree in math and physics from Columbia University. He is widely
recognized as one of the most talented science communicators in the world, combining a background as a museum science educator at the Smithsonian Institution and the Denver Museum of Nature & Science with a second career as a professional magician and dinner theater performer. At DMNS he launched its highly acclaimed science performing program and was Senior Space Science Educator for Space Odyssey, which was the 2005 winner of the ASTC Leading Edge Award for Innovation in Science Museum Exhibits and Programs. As a magician he got his start as a San Francisco and Boulder Pearl St Mall street performer and currently performs in venues such as the Chicago Magic Lounge and The Magic Castle in Hollywood.

https://eddiegoldstein.com/ ;