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Add Events (for Event Admins)

The CU Boulder events calendar—powered by Localist—brings together hundreds of university events in one place. As an event admin in the calendar you will find it easy to add events to the system and include ways to promote your event. Use the steps below to get started on adding events for your group(s).


You must login to submit an event or make any changes to an event you have already submitted.

Click the Login link at the top of the  calendar homepage. Use your CU Identikey username and password to sign in.

If this is your first time signing in to the university calendar, you will be prompted for your name and CU email in order to create a new profile. 

Calendar Admin Dashboard

The events calendar has a public submission form but Event Admin users should use the add event form in the calendar administration dashboard because it offers additional and advanced functionality.

Below your profile image is a list of platform navigation links.

Select Calendar Admin

Add an Event

Once in the Admin Dashboard area, Expand the Events link and select Add Event

Expand the events section

Click Add an Event

Event Form

Name: This will be displayed as the event’s name.

Tip: After you enter the event’s name, if you see text below the field this is a warning of any possible matching events either in the past or future. If this is the case stop here and review the Modify an Event tutorial.

Description: We suggest that you keep the character limit below 400 - we do not impose a limit but it is best to maximize the impact of of the event description on the events calendar with a short, tight summary. Then link to an event webpage with full details. Descriptions must comply with the events calendar policies of accessible content.


Start Date: There are several ways you can enter a date: You may enter numerical dates, 10/3/14, traditional Oct 3, October 3, 10/3, or you may enter in phrases “Next Friday,” “Tomorrow,” 10/3/14, etc. As you type, the date below the field will update accordingly.

Start Time: If no “A.M. or P.M” is indicated the default time is A.M. For all day events please use the University / business open hours.

End Time: If no “A.M. or P.M” is indicated the default time is A.M. For all day events please use the University / business closing hours.

Repeating: By default events are set to never repeat, but you have multiple options to create complex schedules. If your events occurs on more than one day, click the down arrow to select the option you need.


Event Place: The events calendar has location pages already in place. All you need to do is connect the location to your event by typing in the name of the building and select it from the list. This will automatically feed in details of the location such as location name, address, map, etc. This means that you no longer have to remember or re-enter addresses.

Room: This can be words, such as Glenn Miller Ballroom or numbers.

Photo: Drag and drop a photo into the photo uploader or select Upload–this will pull an image from your computer. Choose from Photos will open a small window to browse your recent photos and photos from the Photo Library.

Important: Do not use pictures of event flyers or images with embedded text on them - they are not accessible and your group will be given a warning if your event content is not accessible. You can find hundreds of images to use on the CU photo database site.


Photo: Add a photo if you have one. You can either Upload a photo from your computer or Browse for a previously uploaded photo. If you upload a photo, size the image to  350px x 350px.

Do Not Use images of event flyers - they are not accessible and your event may not be approved. You can find hundreds of images to use on the CU photo database site.


Calendar users can find events by Type, Interest and Audience. The classifications filters are populated with terms most commonly used. Select all that apply from the drop down options. You may only associate an event with one group.

Event Type: Choose one or two. Be mindful of what matches best to your event.

Interest: Choose the best matches - do not select All.

Audience: Choose appropriate audience.

Group: Choose your group. Note: if you choose another group that you are not an event admin for, your event will go into the pending queue for approval.

Additional Details

Keywords: This field is used for SEO purposes and does not display publicly.  Add terms that are relevant to your event to help your event show up in search results.

Tags: Tags are used for micro-categorizing events. They display on your event page and are used to group similar events. (review the Tags Best Practices article for examples)

Hashtag:  Engage with your audience by adding a hashtag. Do not include the hashtag symbol as it will automatically be added. Bonus: Hashtags are monitored and used as part of the trending algorithm within the system. Note: Only one hashtag can be used.

Event Website: Enter the event URL is applicable.

Vanity URL: The event URL is derived from the event name. Use this field if you would like to give your event a custom URL.

Owner: This field will display the email of user who created the event. If ownership needs transferred, the email just needs changed to the new owner’s email.

User Engagement

Allows User Activity: Uncheck this option! This is checked by default but our Events Calendar requires all events to uncheck this option to disable comments, reviews and user-added photos.

Allow User Attendance: This is checked by default. Unchecking this disables the “I’m Interested” and “Invite Friends” functionalities. We encourage events to promote this feature.


Events can be marked as Public, Unlisted, or Restricted to specific locations.

Public:  The event will be displayed on the calendar at all time and to anyone visiting your calendar.

Unlisted: The event will not be displayed on the calendar. The only way to see the event is if the event creator circulates the event’s URL.

Restricted: The event’s visibility will be restricted to specified locations. 

  • Place Pages: If you are having a year long exhibition, we do not want the event to appear on the university calendar homepage every day for a year. Check the Place Pages box, so users visiting the place landing page would still see the event every day it is occurring. 
  • Widget: Another common restriction is to use Widget - this will restrict the event so it will only appear in a block on your website and not on the public events calendar.
  • Logged In Users Only: This option will restrict the event from the general public but it will display for all logged in users.

Exclude from Trending: The event will not appear in the trending list.


To add ticketing or registration information to your event, click the Ticketing & Registration tab.

Click the Ticketing & Registration tab

Use Localist Register: We do not have this option enabled on the platform

Ticket Cost: Enter any number with accompanying text, such as $10 door. If the event is free then leave this field blank.

Ticket URL: Add a Buy Tickets or Register button to your event.

  • Buy Tickets: If a price is entered in the  Ticket Cost field, the link added to this field will default to say Buy Tickets.
  • Register: If the event requires registration put the registration URL here and be sure to leave the ticket cost field is blank.
  • Important note: Events asking for payment must comply with university policies first. (Link to tutorial with Registration with payment)

Event Reach

Event Reach is a feature of the platform to measure the expected “reach”, or audience awareness, of an event. The metric is based on the amount of certain content in an event. Do not be too concerned about this metric, A 30-50% is a healthy score for a typical event.

Go Live

Click Save Changes.

Proofread Your Work

Once you’ve published your event, Click View Event to make sure all is well. Here are things to check for:

  • Make sure you’ve included a contact person (name, phone, email) so people have someone to contact if they have questions or need an accommodation to attend.
  • Check to make sure apostrophes and other punctuation marks are displaying correctly.
  • Check the spelling.
  • Is the map pointing to the right place?
  • If you’ve included links, make sure they’re working.
  • Are there extra spaces between paragraphs? Take them out.

For You Visual Learners: